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Off-Page Optimization: Off-page optimization involves activities conducted outside the website to improve its visibility and authority. The primary focus is on building high-quality backlinks from reputable websites, indicating the website's credibility and relevance. Off-page optimization techniques include: Link Building: Acquiring relevant and authoritative backlinks through outreach, content promotion, and partnerships. Social Signals: Generating social media shares, likes, and comments to indicate the popularity and reputation of the website. Online Reputation Management: Managing online reviews, responding to customer feedback, and maintaining a positive brand image.

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